Awake at the Wheel is an inspiring fable
and creative thinking toolkit for anyone wanting to spark creativity,
innovation, and to develop breakthrough ideas.
Simply put, Awake at the Wheel is a book about the creative process—
what it is, how to accelerate it, and what aspiring innovators can do to
radically increase their chances or manifesting their BIG IDEAS in a world
not always ready for the new and the different.
Awake at the Wheel is the perfect
innovation catalyst for anyone attempting to "get out of the cave," spark
a culture of innovation, and accomplish extraordinary results.
A quick read, Awake at the Wheel motivates and inspires entrepreneurs,
business people, and, ultimately, all aspiring innovators to go beyond
their obstacles and manifest their most inspired ideas.
Mitchell Ditkoff of
Idea Champions is a corporate consultant and keynote
speaker on culture of innovation, creative thinking and team development.
The Awake at the Wheel
is a fun, interactive exploration of the
creative process and breakthrough thinking for individuals, employees,
teams, and entrepreneuers. The book includes 35 easy-to-use creative
Two minute interview with the author:
What's New on our Blog... Service Beyond the Call of Duty July 28
Most companies trying to get a "competitive advantage" eventually realize that the key is customer service -- the ability to differentiate themselves from the competition by delivering their product or service in unforgettable ways. Here's a memorable example:...